How to Be a Better Online Writer Overnight — by learning just three words

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PR writing

October 20, 2020

More PR Tools: Get rid of ad jargon in headlines and press releases – it’s never used

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August 28, 2020

Leon’s Furniture PR Needs Some Polish

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July 21, 2020

Part II: The lead – Vineyard nuptials

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May 20, 2020

Which headline style is best? Caps, or no caps?

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May 13, 2020

Back from a Covid-19 break, with news release edits

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January 14, 2020

PR Tools: Quidditch anyone? What’s a flagship store, Harry Potter?

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January 10, 2020

PR Tools: Basic mistakes, misguided emphasis – so much to learn from one news release

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December 19, 2019

PR Tools: Three word repeats in a headline, four in a lead – how to reduce 25 per cent

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December 10, 2019

PR Tools: Mistakes abound on PR newswires: a Better PR Writer random check

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December 2, 2019

PR Tools: How to remove 20 per cent from story headline, lead and second paragraph with the magic three copy reduction words: of is and by.

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